The Cycle

ABR: the good and bad

Some initial thoughts from the community on our recently released Agency Business Report.

Mike Manuel says yes.

To some degree, Keith’s story pivots and builds off recent ramblings here on RFPs and picking a good social media adviser. This write-up is part of PRW’s big ‘07 Agency Business Report. Enjoy

Brian Solis gives a definitive no (Brian, please feel free to use the comments below).

Stating that the industry is entering the age of PR 3.0 is absurd, premature, and irresponsible.

Your thoughts belong below.

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