Sick bats are in need of some positive PR
Bat biologists in New England are looking for some help when it comes to getting positive PR for bats. An article in the today discusses how a mysterious illness affecting bats is causing concern among wildlife biologists, and they are in need of funding.
Despairing bat biologists want to hire a publicist - a kind of public relations batman - to give bats an image makeover and educate people about the night creatures’ ecological benefits. If they could get people to care even half as much as they do about polar bears, these researchers say, desperately needed dollars and attention may follow to save the misunderstood animals.