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Home > Blogs > The Cycle
The Cycle

eBay sets live-blogging standards

Posted March 10, 2009

Two things that many in the financial communications probably didn’t expect to see together in the same sentence anytime soon: IR and Twitter.

On Friday, eBay announced on its blog, eBay Ink, that after three quarters of reporting its quarterly earnings via blog and covering the earnings calls on Twitter, the company has created some best practices for the earnings blogging going forward.

Those practices include a separate legal page to the Ink blog, rotating financial info every 90 days on the blog and Twitter, and special language that will designate some Tweets as a live-blogging session for the earnings announcement.

Ebay blogger Richard Brewer-Hay wrote that he was worried when he had to approach his legal team for the first time to talk about best practices and couldn’t find other companies who were using these social media tactics for their earnings announcements. But his fears were unfounded.

“I was worried I would be forced to cease this innovative way of reporting company information to our constituents,” Brewer-Hay wrote. “Thankfully that was not the case. Rather, it was mutually agreed that we could take this opportunity to set up a best practices approach to live-blogging and reporting company information via the Web - beyond traditional conference call and press release.”

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Filed under: Announcements, Blogs, Corporate Communications, Financial/IR, New Media, Technology, Web sites

Tags:blog, earnings announcements, Ebay, IR, Social Media,

SEC makes XBRL official

Posted February 6, 2009

The Securities and Exchange Commission (SEC) published its written rule last Friday on XBRL, making it official - companies will be using the new electronic tagging system for financial reports in the not-so-distant future.

Michelle Savage, VP of communication for XBRL US commented on the report, saying it offered a couple of clarifications.

“In the final rule, issuers [from smaller companies] were encouraged to early adopt,” she said. “They can do the XBRL submissions at their own pace until it becomes mandatory.”

Savage said the report also made clear that the shorter 10Q form rather than the 10K can be used by the first wave of filers, this coming June.

Read more »

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Filed under: Announcements, Corporate Communications, Financial/IR

Tags:EDGAR Online, IR, Michelle Savage, XBRL, XBRL US

NIRI Conference comes to a close

Posted June 11, 2008

There are some activities tomorrow, but exhibitors are packing up and I’ll be making my way eastward, back to New York tomorrow morning. Based on the past couple of days, it’s clear that there are discussions in the IR community about the uses and application of technology in investor relations, but another topic of interest was clearly globalization. Some of the discussion topics included “Around the world in 80 days: Attracting international shareholders” and “IR in the global economy.” Any thoughts? Add your two cents in the comments section.

Speaking of technology, there were some interesting uses of technology at the conference. Here’s the conference’s Friendfeed page and a Twitter page covering the conference.

Finally, once I’m back in the office, I’ll be working on this year’s IR special. If you have any suggestions, please feel free to let me know.

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Filed under: Events, Financial/IR, International, Social Media

Tags:IR, NIRI, Technology

Tuesday at NIRI - Blog, blog, blog

Posted June 11, 2008

The NIRI conference continued today with a discussion titled “Is your company or IR department ready for a blog? Innovative communication methods for the 21st century.” Very interesting that blogging would still be considered innovative, but to the point of one speaker, Broc Romanek, a blogger with a number of sites (here’s one), “IR hasn’t kept up.”

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Filed under: Financial/IR

Tags:IR, NIRI

NIRI Annual Conference 2008 - Day 1+

Posted June 9, 2008

Like an early-American pioneer, I made my way West from New York to San Diego yesterday… slowly. All was well until I got to Dallas when, about 10 minutes before take-off, the pilot announced that a problem with the brakes would keep us grounded for a few minutes. Yikes. About an hour and a half later we took off, and 13 hours from when I stepped foot in a cab in Harlem, I was stepping out of one in front of the Manchester Grand Hyatt. (Total aside, a fellow passenger on American Airlines reminded me that travelers only have until the 15th to take advantage of free baggage check. Make your reservations now!)

My experience began with celebrity lookalike sightings on the exhibition floor - Marilyn Monroe, SpongeBob SquarePants, and Austin Powers at a booth. More importantly, within 20 minutes at the welcome reception, two people mentioned the ongoing confluence of IR and PR, something I’ll want to hear more about. If you have any thoughts on this topic, share a comment. Read more »

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Filed under: Events, Financial/IR

Tags:IR, NIRI

The Cycle

For both journalists and communicators, the news cycle never ends. At The Cycle, PRWeek’s editorial team offers commentary and viewpoints on how the latest marketing, business, political, and cultural news impact the PR industry.

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