The Cycle

Who gets Yahoo?

If you’re hoping that the rumors of a Yahoo buy will pass and the Web company will endure as an independent entity, this article in Time is not for you.

The piece lists a number of possible outcomes for the struggling Sunnyvale, CA, company, and only two allow Yahoo to hold on to some semblance of the status quo.

The options are: 1. Microsoft teams with News Corp. to buy Yahoo; Yahoo gives Microsoft the cold shoulder but merges with AOL; Microsoft buys a combined Yahoo-AOL; Microsoft abandons its Yahoo bid, but Yahoo’s stock price erodes; Yahoo stays independent but expands its trial partnership with Google.

Which do you think is the most likely?

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