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    Home > Blogs > The Cycle
    The Cycle

    Zell chats with Tribune reporters about company’s future

    Posted July 23, 2008

    Tribune Co. CEO, and resident quote machine, Sam Zell detailed the future of his newspaper chain - operator of the Chicago Tribune, Los Angeles Times, and others - during a conference call with reporters on July 23.

    Here’s how Tribune’s newspapers covered it:

    • The Baltimore Sun notes that Zell said he may need to reduce staff by as much as 25% in some newsrooms, and would not directly answer whether he’s planning future sales after that of the Chicago Cubs. Quote: “We’re not interested in trial by torture, not interested in dying by a thousand cuts.”
    • The Hartford Courant, which expects a 25% newsroom staff cut by 2010, recalls that Zell was applauded by his editorial staff in January for saying that he would resist newsroom cuts. Quote (from January): “I do not believe that anybody can grow a business by reducing the number of employees…It is not our game plan to, in effect, try and figure out how few people we can have run this business.”
    • Newsday reports that Zell said his to sell the newspaper to Cablevision could close as early as next week. Asked “what went wrong”since he bought the chain, Zell responded: “I don’t know that anybody has a frame of reference on advertising revenue destruction that in effect is as bad as this going all the way back to the Depression.”
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    Filed under: Blogs, Media, Web sites

    Tags:Baltimore Sun, Cablevision, Chicago Cubs, Chicago Tribune, Hartford Courant, Los Angeles Times, Newsday, Sam Zell, Tribune Co.

    Tribune reporters say newspapers and sports teams don’t mix

    Posted May 16, 2008

    If the Tribune Co. follows its sale of Newsday by getting rid of the Chicago Cubs, the newsroom of the Chicago Tribune will be a happy place, says the newspaper’s public editor, Timothy J. McNulty.

    Ownership of the Cubs is a bane to the sports department, which can’t seem to prove its impartiality to readers, as well as to the business desk and editorial board, both of which are forced to walk a fine line with coverage and commentary, he says.

    Ironically, Newsday’s editorial staff will soon be faced with the same dilemma when it covers the Cablevision-owned New York Knicks or Rangers, or reports on the company’s influence over planned renovations to Penn Station and Madison Square Garden.

    Of course, newspaper readers are always skeptical of corporate ownership. Yet reports of Cablevision’s heavy handed PR strategy with both sports and business coverage won’t help the company’s case.

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    Filed under: Media, Sports

    Tags:Cablevision, Chicago Tribune, Newsday, Tribune Co.

    SUPER BOWL!

    Posted February 5, 2008

    I planned to write a media analysis on the obvious single-copy newsstand sales bump papers receive when the local team wins. However, no one had finalized figures by the time I wanted to file. So, instead, I’m writing specifically about the Record (Bergen County), which had the foresight to send fake covers to the Giants to hold up to the cameras when they won. Which they did!

    I hate wasting prose, so here are some excerpts from the media analysis that never would be. Read more »

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    Filed under: Media, Sports

    Tags:New York Daily News, New York Giants, New York Post, Newsday, newspapers, Super Bowl

    The Cycle

    For both journalists and communicators, the news cycle never ends. At The Cycle, PRWeek’s editorial team offers commentary and viewpoints on how the latest marketing, business, political, and cultural news impact the PR industry.

    Agency Business Report
    Make sure your firm is included in the 2008 Agency Rankings, published in the April 21 issue. To download the rankings form, click here.

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