The Cycle

City of Barrow, Alaska renamed Jolt for June 20

While the energy drink, Jolt, has dubbed itself the official drink of the Summer Solstice, Mayor Michael Stotts will add buzz to that title by renaming the city of Barrow, AK, after the brand for the day of June 20 . According to a recent release from Conroy Barron Public Relations, the brand will airlift the energy drink into Barrow, the northernmost city in the United States, at Solstice time, 7:59 pm EDT on June 20. Jolt ties this effort to a the goal of improving Barrow’s quality of life, after the city has survived almost 6 weeks of complete daylight, with another 6 weeks until the sun sets again.

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