The Cycle

Before she was famous(er)

This week, Gawker hired a PR person to join the sardonic staff as writer (or contributing editor) or whatever. In fact, it was , (until recently) communications director, The Village Voice. From our March 26th newsmaker: Shnayerson helps the Voice send a new message

“It seemed to me that reporters never really knew much about the inner workings of the newspaper - about the ad side and the business side,” she says. “That was something I thought would be really useful for me, and I wasn’t sure I would get another opportunity.”

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